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Video: Good Business and Achieving the Moonshot Goal

UPDATE: Bill Novelli has provided answers to audience questions which our panelists did not have time to address during the event. To read his answers, please click here.

In his new book, Good Business: The Talk, Fight, Win Way to Change the World, C-TAC’s Co-Founder and Co-Chair Bill Novelli outlines several key strategies which will help C-TAC achieve its moonshot goal – that 12 million people with serious illness have a high quality of life by 2030. From doing well by doing good to working with purpose, he offers essential advice won over the course of a career addressing social problems.

For this fireside chat, Bill will be joined by other leaders in the healthcare field: Nancy Brown, CEO of the American Heart Association and a member of C-TAC’s Board of Directors; and American Hospital Association President and CEO Rick Pollack. They will discuss the themes of Good Business as they relate to serious illness care and C-TAC’s work.

  • Bill Novelli, Co-Chair and Co-Founder, Coalition to Transform Advanced Care (C-TAC)
  • Nancy Brown, Chief Executive Officer, American Heart Association; Member, C-TAC Board of Directors
  • Rick Pollack, President and Chief Executive Officer, American Hospital Association
  • Jon Broyles, Executive Director, C-TAC

Learn about upcoming webinars and fireside chats by visiting our Events page.

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